Designer Anuradha Ramam
takes Indian weaves to San Francisco
Designer
Anuradha Ramam, who is known for her contemporary Ikat & Kantha
sarees, will be showcasing her collection of rare Ikat weaves to an entire new
audience of Indian handloom enthusiasts in San Francisco , on 14th April over
a fashion show.
Anuradha Ramam, whose clientele boasts of strong names like Kiron
Kher, Dolly Thakore, Bubbles Sabharwal, Lushin Dubey, Brinda Karat, Radhika Roy
etc will be showcasing a collection of handwoven sarees, kantha sarees
embedded with mirror work, stoles which are handblocked, woven &
embroidered and tunics, specially created for NRI’s and American clientele. The
collection offers ‘tradition with a contemporary touch’.
Specially
designed keeping in mind the western sensibilities, Anuradha has fused
Ikat weave with Kantha embroidery in the most beautiful form, with everything
handwoven. The colours and weave varies with every batch, making each and every
end product unique and exclusive. The collection is a riot of colours and
captures the rustic appeal with lots of mirror work.
“I am
very contented to see that Indian handloom, weaves and textiles are becoming so
popular in the west. This large scale show is my attempt to reach out to a
wider audience here and educate them about our rich history of textiles and
weaves like Ikat, kantha, telia roomal amongst others. While India is going through luxury & hi-street
boom, west is looking at India
and absorbing our sensibilities in every aspect. I am excited with the fabulous
response I am getting before the show on my collection” says Anuradha Ramam.
A
self proclaimed emissary of dying Indian weaves & textile, Anuradha
Ramam is committed to the cause of craft and is actively
working towards the upliftment of the diminishing craft tradition of India
through textile. She supports over 350
women weavers in west Bengal and 200 weavers
in Andhra Pradesh who are working for her. She works with the weavers beginning
from the yarn stage, to deciding the cotton count, selecting the colour and
then finalizes the design.